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    News & Updates

    Joel Casarez

July 17, 2021

120 Google Ads Scripts That Will Level Up Your PPC Campaigns

When it comes to PPC management tasks in Google Ads, some can be repetitive and dull. However, there is a better, more exciting way to automate specific tasks, such as reporting and bidding. By automating these tasks, you can potentially cut your optimization rate in half. Who wouldn’t appreciate that? This post will go over 120 of the most popular Google Ads Scripts on the market today. The following scripts will have you automating processes within Google Ads with ease and optimizing efficiently and quickly in no time!

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August 8, 2020

Negative Keywords: What They Are and How to Find Them

Google Ads allow you to target potential customers with the goal of bringing them to your website and converting them. To be successful with your Google Ads however, you need to understand the best keywords to target. Although you might have selected the keywords you want to trigger your ads, have you selected your negative keywords? Below we will dive into the basics of negative keywords and how to correctly use them.

 

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February 5, 2020

Guide to Google Ads Keyword Match Types (Updated 2020)

When it comes to Google Ads, the list of decisions you will have to make when setting up your account will be a mile long. While budget, bidding and type of ads might be top of mind, keyword match types may not be.

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March 15, 2019

How to Optimize Your Google My Business Page

Here’s a stat for you on the power of local search results. A recent study by comScore & Neustar found searchers believed local search results are over 2.5 times more trustworthy as natural and paid search results. Additionally, with the local intent of their search, they found local results 3 times more relevant.

trustworthiness of search results

This perception of relevance and trust is a free tool at your disposal. Your business too can display on local search results by setting up a Google My Business page.

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